Sevenhugs Acquires National Distribution from Best Buy for New Line of Innovative Smart Remotes

Best Buy selects Smart Remote for new in-store interactive display, offering customers a hands-on experience with new Smart Remote U and X 

SAN FRANCISCO, Calif. – July 29, 2019 – Sevenhugs, a company creating solutions to unify the digital home, has announced together with Best Buy its latest line of universal smart remotes to control your entertainment and smart home, the Smart Remote U and Smart Remote X, available today at Best Buy stores nationwide and (NYSE: BBY). The Smart Remote U is available for purchase at all store locations and for $199.99. The Smart Remote X with Point Mode, the world’s first and only remote control that leverages Contextual Awareness, is available for purchase in select Best Buy stores and for $299.99.

Sevenhugs launched its first concept for Smart Remote on Kickstarter in 2016, quickly acquiring over $1M in consumer backing, well surpassing the brand’s initial $50k funding goal. The original Smart Remote was delivered to backers and sold on in late 2018. Smart Remote has been awarded the CES Best of Innovation Award in 2017, the 2018 Red Dot Design Award and the iF Design Award in 2018. 

“At Sevenhugs, our vision has always been to provide a unified, seamless experience and bring control back to the user through a single, powerful device,” said Simon Tchedikian, founder and CEO of Sevenhugs. “Together with Best Buy, we are bringing this experience to the masses, helping close the gap between smart devices and apps in today’s fragmented digital space that we call the modern home.”

The modern home is becoming more connected and quite complex. Sevenhugs simplifies home control and allows for everybody to enjoy the technology that surrounds them, allowing users to spend less time figuring out complicated controls for all their devices and more time to connect with each other through accessible and intuitive smart remotes.

Smart Remote U and Smart Remote X are compatible with over 650,000 entertainment and smart home devices from TVs, Bluetooth speakers, audio receivers and smart plugs to Spotify Connect, Apple TV, Roku, Amazon TV and more. Both remotes use infrared, Wi-Fi and Bluetooth technology giving users endless ways to connect with their home tech.  

The Smart Remote X, available in Black or White, and Smart Remote U, available in Black, both feature a sleek, award-winning design with modern finish that fits perfectly in the palm of a user’s hand. 

About Sevenhugs

Sevenhugs builds solutions that simplify the increasingly complex modern home. In 2018, Sevenhugs launched Smart Remote, the world’s first universal remote with contextual awareness. Smart Remote paired with the Sevenhugs Home Platform offers an easy and intuitive way to control your TV, Music, Lights and Home through a single adaptive interface. Sevenhugs aims to create a world of unification, unlocking new digital experiences and improving the way we interact with all of our connected products and services.

About Best Buy

With fiscal year 2018 sales of $42.15B, Best Buy Co., Inc. is a FORTUNE® 100 company with more than 1,000 stores in the United States, Canada, Mexico and Puerto Rico. Founded in 1966 and based in Richfield, Minnesota, Best Buy is the largest specialty retailer of consumer electronics products in the US. For more information, visit

Media Contacts
Claire Rocawich
Max Borges Agency 
305-374-4404 ext. 110

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